A textile industry game for learning and fun
i7colors Ecommerce Strategic Cooperation Signing Ceremony & Launch Event of Learning and Fun Game of Textile Dyeing and Printing Industry was successfully held in Shanghai
Apr 26, 2017 ｜ by Zhao Zihan
The 17th China International Dye Industry, Pigments and Textile Chemicals Exhibition (China Interdye 2017) kicked off in Shanghai on April 12th, when “i7colors Ecommerce Strategic Cooperation Signing Ceremony & Launch Event of Learning and Fun Game of Textile Dyeing and Printing Industry” was successfully held.
The operation mode of i7colors Ecommerce has been increasingly accepted by the related manufacturers, distributors as well as the textile dyeing and printing manufacturers at home and abroad since its official online on April 13th 2016. For further close cooperation with the enterprises of the upstream and downstream industrial chain, i7colors Ecommerce, together with more than 20 enterprises including XINKAISHENG, SHENGHONG, SHENGFA, KIRI INDUSTRIES LIMITED, JAY CHEMICAL INDUSTRIES LIMITED, ARIES GROUP, Shandong Changyi Zaohu Salinization Import & Export Co., Ltd., etc.
Meanwhile, i7colors Ecommerce also launched its independently developed Learning and Fun Game of Textile Dyeing and Printing Industry which, developed based on the textile industrial chain, not only helps the players master textile knowledge but also has long-lasting entertainment, no matter the players are industry professionals or ordinary people.
According to i7colors Ecommerce, the development of the game is mainly to serve the industry professionals who are able to learn professional knowledge of the industry while enjoying a leisure time in the busy working environment. Textile is a large-scale comprehensive industry, containing a huge amount of industrial branches as well as a wide range of vertical industrial chain knowledge; therefore, the entertainment game is to help industry professionals to further learn industry knowledge, also for i7colors Ecommerce to attract more resources.
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Ji Lijun, Chairman of i7colors Ecommerce
i7colors Ecommerce has gained support from nearly 1,000 dyeing and printing enterprises, almost 100 suppliers, and 40 professionals since its official online last year. The individual industry members are more than 100,000, while the turnover is over 500 million yuan. i7colors Ecommerce is a platform to provide services, striving to build multi-win-win supply chain ecosystem. In order to enrich the members’ sparetime life, the company, together with Xinhua Net, developed the world’s first textile dyeing and printing industry game.
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Chen Zhihua, President of China Dyeing and Printing Association
i7colors Ecommerce is enjoying increasing influence in the industries of both dyestuff and dyeing& printing. The operation of this platform is consistent with the national supply-side reform in terms of “Cutting overcapacity, de-stocking, de-leverage, cost reduction, and improving weak links”, also in line with the strategy to increase varieties, improving quality, and building brands in the textile industry. i7colors Ecommerce, as a bridge between dyestuff and chemicals as well as textile dyeing & printing, will certainly make a positive contribution to the development of China’s textile dyeing and printing industry.
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Tian Liming, Vice President of China Dyestuff Industry Association
China is the world’s first producer and exporter of dyestuff, also a large consumer of dyes. Under the new situation, the integration of online and offline as well as manufacturing and service is becoming an important source of competitive advantages. It is a vital feature of the current industrial economic development to build a global, regional and step-by-step production and marketing system, with the market, capital, network and culture as the link and the network platform as the carrier, to achieve optimal allocation of resources and efficient industrial organization.
i7colors Ecommerce, co-established by China Dyestuff Industry Association and China Dyeing and Printing Association in May 2015, will strive to make the best use of resource advantages, based on the force of the Internet and innovative thinking mode, to drive partners to more efficiently carry out business activities, reduce product costs, optimize the business environment and help partners explore the integration of traditional industries and Ecommerce, in order to achieve great-leap-forward development and promote the healthy development and industrial transformation and upgrading of the industries.
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Shri Jitendra M. Patel, President of Dye Manufacturers Association of India
India, as one of the world’s leading dye production countries, has been regarding the Chinese market as the primary sales focus, and every year the Association would organize enterprises to participate in China Interdye in the form of pavilion. In recent years, India’s dye companies has been focusing on innovation in terms of safety, health, energy saving, emission reduction, fastness, economy and convenience; in addition, the Indian dye companies also attach great importance to the innovation of sales models. The development of the platform has built a bridge for the cooperation of China and India in the related industries, and will greatly promote the dye trade between India and China. Through this platform, the Indian dyestuff and intermediates can be sold to the Chinese market, and vice versa.
A number of Indian dyestuff enterprises have been enjoying substantive cooperation with i7colors Ecommerce, selling thousands of tons of dyes to the Chinese market through the platform. Not long ago, President Shri Jitendra M. Patel and Xu Changjin, General Manager of i7colors Ecommerce, had a meeting in India on the relevant cooperation, covering B2B transactions, education and training and industry information. He believes that these exchanges are of precious value to the enterprise development and personnel training in India.
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Chen Hua, General Manager of Xinhua Network Mobile Internet Center, & Deputy Secretary-General of National Computer Network Emergency Response Technical Team/Coordination Center of China
The industry game created by i7colors Ecommerce is able to help players have a better understanding of the textile dyeing and printing production supply chain, full of entertaining and instruction and in line with the trend of the times. It is an excellent product based on the Internet, also a strong combination between the traditional culture and mobile game entertainment.
Teaching through lively games can inspire interest in strange things so that the dyeing and printing industry would flourish in another way. For the textile dyeing and printing industry, the fan effect from the popularity of this industry game is undoubtedly another business opportunity.
- Lu Jun, Deputy Secretary-General of Internet Application Innovation Committee of ISC & Executive Director of China Internet Gaming
China Internet Gaming, launched by the Ministry of Industry and Information Technology in 2002, has grown into a national high-standard Internet gaming event. It is expected that the cooperation of China Internet Gaming and the Learning and Fun Game of Textile Dyeing and Printing Industry will bring the latter more vitality.
